Water Mill, NY
Modern Elegance
161 Watermill Towd Road – Water Mill, NY
A Strategic Transformation in Water Mill
At 161 Water Mill Towd Road, the architecture was pristine — but the experience was undefined.
Iconic Modern led the full staging transformation of this newly constructed estate, converting 7,500 square feet of new build into a residence buyers could immediately connect with. Through intentional scale, layered texture, and curated sightlines, we grounded soaring ceilings, activated open-concept living spaces, and created cohesion from entry to poolside.
Each room was designed to do more than furnish — it was positioned to define lifestyle. The living areas feel elevated yet livable. The kitchen reads as a destination. Bedrooms were styled to evoke retreat, not vacancy. Outdoors, the property was framed for entertaining and effortless Hamptons living.
The result: a home that presented with clarity, confidence, and emotional impact in one of the Hamptons’ most competitive markets.
Supported by Vesta’s national inventory and logistical strength, Iconic Modern delivers staging in the Hamptons with both scale and precision — executed locally, designed strategically, and built to perform.
